A. making employees aware of their company’s future goals

B. involving employees in assessing their own performance

C. encouraging employees to achieve better future performance

D. highlighting what responsibilities employees have failed in

55. The general attitude of the author toward Adam’s comic strip Dilbert is         .

A. negative         B. positive         C. neutral              D. unclear

Part Ⅳ Cloze Test（15 minutes，15 points）

Directions：In this part，there is a passage with fifteen blanks. For each blank there are four choices marked A，B，C and D. Choose the best answer for each blank and mark the corresponding letter with a single bar across the square brackets on your machine-scoring ANSWER SHEET.

Advertising is a form of selling. For thousands of years there have been individuals who have tried to   56    others to buy the food they have produced or the goods they have made or the services they can    57   .

But in the 19th century，the mass production of goods    58    the Industrial Revolution made person-to-person selling inefficient. The mass distribution of goods that   59   the development of the railway and highway made person-to-person selling too slow and expensive. At the same time，mass communication，firstnewspapers and magazines，then radio and television，made mass selling through    60    possible.

The objective of any advertisement is to convince people that it is in their best    61    to take the action the advertiser is recommending. The action   62    be to purchase a product，use a service，vote for a political candidate，or even to join the Army.

Advertising as a    63    developed first and most rapidly in the United States，the country that uses it to the greatest    64   . In 1980 advertising expenditures in the U.S. exceeded 55 billion dollars or    65    2 percent of the gross national product. Canada spent about 1.2 percent of its gross national product    66    advertising.

   67    advertising brings the economics of mass selling to the manufacturer，it produces benefits for the consumer