函电书写基本原则
例如:
wehavereceivedwithmanythankyourletterof20may,andwetaketheleasureofendingyou
ourlatestcatalog.wewishtodrawyourattentio
toaecialofferwhichwehavemadeiit.
youwillearticularlyinterestediaecialoffer
oage5ofthelatestcatalogenclosed,whichyou
requestediyourletterof20may.
二、coideratio体谅
写信时要处处从对方的角度去考虑有什么需求,而不是从自身出发,语气上更尊重对方。
例如:
“youear2ercentdiscountwheyouaycash.
wewillendyoutherochureextmonth.”就比“we
allow2ercentdiscountforcashayment.wewon’te
abletoendyoutherochurethimonth.”要好。
三、completene完整
一封商业信函应概况了各项必需的事项,如邀请信应说明时间、地点等,确忌寄出含糊不清的信件。
四、clarity清楚
意思表达明确,要注意:
(一)避免用词错误:
例如:atotheteamerailingfromhongkong
toafrancisco,wehaveimonthlydirectervices.
此处bimonthly有歧义:可以是twiceamonth或者oncetwomonth.故读信者就迷惑了,可以改写为:
1.wehavetwodirectailingeverymonthfrom
hongkongtoafrancisco.
2.wehaveemimonthlydirectailingfromhong
kongtoafrancisco.
3.wehaveadirectailingfromhongkongtoa
francisco.
(二)注意词语所放的位置:
例如:
1.wehalleabletouly10caseofthe
itemonly.
2.wehalleabletouly10caseonlyof
theitem.
前者则有两种商品以上的含义。
(三)注意句子的结构:
例如:
1.weentyou5ampleyesterdayofthegood
whichyourequestediyourletterofmay20yair.
2.weentyou,yair,5ampleofthegoodwhich
yourequestediyourletterofmay20.
五、concisene简洁
(一)避免废话连篇:
例如:
1.wewishtoacknowledgereceiptofyourletter..
可改为:weareciateyourletter...
2.enclosedherewithleasefindtwocopieof...
可改为:weenclosetwocopieof...
(二)避免不必要的重复:
(三)短句、单词的运用:
enclosedherewith---enclosed
atthitime---now
duetothefactthat---because
adraftitheamountof$1000---adraftfor$1000
六、concretene具体
七、correctne正确