模拟试题:专业四级考试模拟试题12(11)
网络资源 Freekaoyan.com/2008-04-11
SECTION B SKIMMING AND SCANNING [5 MIN.]
In this section there are six passages with a total of ten multiple-choice questions. Skim or scan them as required and then select your answers to the questions.
TEXT E
First read the following questions.
81. The passage is mainly about _____ of outdoor advertising.
A. problems
B. features
C. attraction
D. location
正确答案是
Now read Text E quickly and select your answers.
Outdoor advertising provides the advertiser with the largest colorful display of his product, package, trade mark, and slogan. It embraces the most spectacular use of lights and animation in order to attract a passer-by and deliver a message. It provides visual continuity to a campaign that may also be appearing in other media.
Outdoor advertising has a high degree of geographic flexibility. An advertiser can use it nationally, by region, by markets, and even by specific locations within those markets.
Outdoor advertising can be memorable. During an interview eight people out of ten revealed that they remembered specific outdoor posters.
A problem in using outdoor advertising is that of getting reliable data on the number of people who actually see an advertisement. It may also take time to negotiate for the space for a specific outdoor advertising location, to print the posters, or to paint the board.
TEXT F
First read the following questions.
82. The passage focuses on Oxford's _____.
A. past and present
B. modern development
C. present and future
D. traditional structure
正确答案是
Now read Text F quickly and select your answers.
For centuries Oxford has been at Britain's intellectual heart, perhaps the most prestigious among Europe's many ancient universities. Oxford has attracted students from all over the world who have gone on to achieve the highest positions in their countries. Alumni include numerous famous scientists, literary figures and overseas politicians.
As a place of learning Oxford's beginnings go back to the Middle Ages. Legend has it that Alfred laid its foundations at the end of the ninth century. Certainly by the 12th century scholars were teaching in the town and their fame had spread to the learning. A group of English scholars left the French capital in 1167 to settle in Oxford and the place became a magnet for students and teachers from all over Britain. Today Oxford is a large, busy city, but the ancient university buildings in the center have remained largely untouched by the urban expansion.
While most old universities have modernized radically to accommodate their growing populations, Oxford has managed to expand while still preserving its traditional structure. The 36 existing colleges are independent, self-governing institutions operating under the umbrella of the University of Oxford.
TEXT G
First read the following questions.
83. The figures in the second paragraph are used for the following purpose EXCEPT _____.
A. prediction
B. contrast
C. definition
D. explanation
正确答案是
