Exercise Three (2000.5)

QUESTIONNAIRE-A REMINDERª¤

Dear Colleague,ª¤

0 You, recently received a short questionnaire from us about the way brands change

00 over the time and why. As we sent out a limited number of questionnaires to

41 respondents for whom we thought might be able to help us, your answers are

42 very important as for the accuracy of our research. Therefore, if you have not

43 already completed in the questionnaire, we would be most grateful if you would

44 do this as soon as possible. It case you have been mislaid the original questionnaire.

45 please find enclosed another copy and a pre-paid envelope in which to return back

46 your completed questionnaire. Your responses, of course, will remain a confidential.

47 we are very much look forward to your early reply and to being able to send you a ª¤

48 copy of the study's findings (if you have indicated an interest in receiving them).

49 Should this letter have crossed in the post with your reply, please accept our

50 thanks for your own valuable assistance. Once again, we assure you that the results of the survey

will be make available as soon as possible.ª¤